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Strategic Marketing Management, 2/E : Planning, Implementation & Control
by Richard M.S. Wilson & Colin Gilligan
Price :
Rs
450.00
Your Price :
Rs
405.00
10
This editon builds on the strengths of the oriinal text making it essential reading for everyone studyong the manatement of marketing. New features for this edition include Expanded covrage of a number of important topics including relationship marketing internal marketing market research and marketing logistics. ISBN : 8176490709
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