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Management
Improveing Customer Satisfaction,Loyalty
by Michael D.Jhonson Anders Gustafsson
Price :
Rs
329.00
Your Price :
Rs
279.65
15
This book Lays out a five-stage process that links all of the key measure of customer satisfaction with marketing strategy and product development to guarentee excellent customer service .The authors show managers how to break down the organization barries that defy great cutomer service and instead tie to gether their customer value chain to create a cohensive customer measurement and management system. ISBN : 9789126509393
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