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This book serves as an easy-to-understand handbook of resources one needs to write English correspondence and other documents particularly for an international business audience. Emphasizing on simplicity, clarity, proper etiquette, cultural sensitivity, appropriate layout and typography, it integrates the theory and controversies of intercultural communication with practical skills of writing and editing English for those who read it as a second language.
Useful for students and professionals too, this book combines traditional advice with new insights into "e-mail culture".
The text contains realistic examples, problems, and projects including:
Fifty-seven specific tactics to internationalize one`s English
Hundreds of before and after comparisons showing the positive effects of editing for an international audience
Models of international correspondence, including e-mail
Practical discussion questions and work projects
Useful resources including a checklist for internationalizing one`s website
"A strunk and White for the 21st century and the Internet."
-Michael B. Goodman, Fairleigh Dickinson University
"There is a definite need for this text. I would expect numerous college instructors to make use of it."
-James Tischler, Columbia College of Missouri.isbn-9788120329492
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Pages : 184
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