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Encyclopaedia Of Journalism & Mass Communication ( 6 Vols. Set )
by S. Kumar
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3950.00
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Book Summary of Encyclopaedia Of Journalism & Mass Communication ( 6 Vols. Set )
This encyclopaedia deals with the contribution of Journalism & Mass Communication the current scenario of the upliftment of the nation goals, policies and targets. Today Journalism & Mass Communication has helped both people and the nation to compete within the global frame work. The role of the Media and the Mass Communication was to gather support from the people and inform them about the philosophy and objectives of the planned development and benefits accruing from them also about their responsibilities involved in the planned effort Another very important responsibility of the media was to enthuse and involve people by removing ignorance and supersitions, by changing their negative attitudes and motivating them into purposeful action, all through persuasive and two-way communication.
About Author :
S. Kumar has been regularly contributing in various newspapers dailies. He has very wide experience in journalism and communication. He has already authored two books. He has quite often been feliciateted for his contribution in active and purposeful journalism.
Contents :
Functions of Journalism
Broadcast Journalism
Radio & TV Journalism
Functions of Mass Communication
Functions of Public Relations
Mass Media & the Law ISBN
9788182900387
Pages : 1823
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