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  India Means Business: How the Elephant Earned Its Stripes
 

India Means Business: How The Elephant Earned Its Stripes

by Kaushik, Kshama V. And Kaushik Dutta

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  Looking at the many facets of the Indian business culture, Indian Means Business traces the evolution of business in India from the pre-British Raj days to recent times. From indigenous business and financial practices, the role of family business, state-owned public sector enterprises to the influence of global business on India and successful business practices of modern India-the book covers all the major factors which have worked together to make India a global business power.ISBN - 9780198072614
 


Pages : 352
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