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Delivering Service Quality : Managerial Challenges For The 21St Century
by M Raghavachari, K V Ramani
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This volume brings together the paper presented at the International Conference – ‘Delivering Service Quality: Managerial Challenges for the 21st Century’ organised jointly by IIM Ahmedabad and the Centre for Service Research and Education, Rensselaer Polytechnic Institute, New York. With contributions by international researchers, the book presents new thinking and innovative methodologies to tackle the issue of quality.isbn-9780333934098
Pages : 664
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