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Marketing Management
Books on Marketing Management
Total 104 Books Found
( Showing Book 1 to 80 )
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10%
Modern Marketing Management,1/Ed
by S.K Baral,S.C Bihari
Rs
350.00
Rs
315.00
10%
Advanced Approach to Marketing Management,1/Ed
by S.K Baral,S.C Bihari
Rs
350.00
Rs
315.00
10%
Rural Marketing and Micro Finace, 1/Ed
by S.K Baral,S.C Bihari
Rs
425.00
Rs
382.50
15%
Consumer Behaviour & Marketing strategy, (speciail Indian Edition) 7/e
by Peter
Rs
630.00
Rs
535.50
15%
Ride The Change: APerspective on the changing Indian Consumer, Market and Marketing 1/e
by Parames
Rs
345.00
Rs
293.25
15%
Marketing IT:Hardware Software and ITES 1/e
by Venkatesh
Rs
499.00
Rs
424.15
18%
JQuery: Visual QuickStart Guide
by Holzner
Rs
450.00
Rs
369.00
18%
Applied Multivariate Statistical Analysis, 6/e
by Johnson
Rs
495.00
Rs
405.90
15%
Introduction to Marketing, 12/e
by Lamb
Rs
407.00
Rs
345.95
15%
Principles of Marketing, 12/e
by Kurtz
Rs
450.00
Rs
382.50
15%
Marketing Strategy: Planning, Implementation and Control, 1/e
by Jain
Rs
550.00
Rs
467.50
15%
Sales Management: Analysis & Decision Making, 6/e
by Ingram
Rs
375.00
Rs
318.75
18%
Market-Based Management, 5/e
by Best
Rs
375.00
Rs
307.50
18%
Service Marketing People, Technology, Strategy, 6/e
by Lovelock/Chatterjee
Rs
499.00
Rs
409.18
15%
Business Marketing Management, 9/e
by Hutt
Rs
429.00
Rs
364.65
15%
Marketing of Services, 3/e
by Hoffman
Rs
325.00
Rs
276.25
15%
Internet Marketing & E-Commerce, 1/e
by Hanson
Rs
380.00
Rs
323.00
15%
Marketing Strategy, 3/e
by Ferrell
Rs
407.00
Rs
345.95
15%
Retail management, 1/e
by Dunne
Rs
335.00
Rs
284.75
15%
Marketing Management, 2/e
by Czinkota
Rs
510.00
Rs
433.50
15%
International Marketing,, 8/e
by Czinkota
Rs
450.00
Rs
382.50
15%
Retailing: Environment & Operations, 1/e
by Cullen
Rs
395.00
Rs
335.75
15%
Marketing Research: Methodological Foundations, 9/e
by Churchill
Rs
433.00
Rs
368.05
18%
Principles for Hospitality and Tourism, 12/e
by Kotler
Rs
525.00
Rs
430.50
18%
Global MArketing, 4/e
by Hollensen
Rs
550.00
Rs
451.00
15%
Customer Relationship Management, 1/e
by Baran
Rs
295.00
Rs
250.75
15%
Consumer Behaviour, 6/e
by Assael
Rs
425.00
Rs
361.25
15%
Marketing Channels, 7/e
by Rosenbloom
Rs
399.00
Rs
339.15
15%
Advertising & Integrated Brand Promotion, 4/e
by O`Guinn
Rs
516.00
Rs
438.60
15%
Advertising and Promotion: An IMC Approach, 7/e
by Shimp
Rs
462.00
Rs
392.70
15%
Integrated marketing Communications: A Strategic Approach to IMC, 1/e
by Sirgy
Rs
325.00
Rs
276.25
15%
Marketing Research, 1/e
by Zikmund
Rs
395.00
Rs
335.75
15%
Essentials of Marketing Research, 3/e
by Zikmund
Rs
355.00
Rs
301.75
15%
Always on: Advertising, Marketing, and Media in an Era of Consumer Control, 1/e
by Vollmer
Rs
425.00
Rs
361.25
15%
Global Marketing, 4/e
by Johansson
Rs
460.00
Rs
391.00
7%
Industrial Relations to Human, Resources and Beyond
by Bruce. E. kaufman
Rs
1475.00
Rs
1371.75
7%
The Executive`s Lifetime Library Of Model Speeches For Every Situation
by Roger Shelby
Rs
1475.00
Rs
1371.75
7%
The Power Of Full Management
by J.Loethr /T. Schwartz
Rs
475.00
Rs
441.75
7%
Parenting Well in Media Age
by Gloria De Gaetand
Rs
695.00
Rs
646.35
7%
HB Of Workplace Spiritualit y and Organizational Performance
by Robert A. Giacalone
Rs
1750.00
Rs
1627.50
15%
Qualitative Research Methods in Public Relations and Marketing Communications
by Daymon and Holloway
Rs
395.00
Rs
335.75
15%
Essentials Of Corporate Communication
by Van Reli and Fombrun
Rs
495.00
Rs
420.75
18%
Turn Customer Service Into Customer Sales
by Bernard Katz
Rs
295.00
Rs
241.90
18%
Delivering Customer Service
by Sheila Payne
Rs
195.00
Rs
159.90
18%
Business Research Methods
by Teresa Brannick & William K. Roche
Rs
375.00
Rs
307.50
18%
Applied Benchmarking For Competitiveness
by Richard Keegan & Eddie O`Kelly
Rs
395.00
Rs
323.90
18%
Designing Dynamic Organizations
by jay Galbratih, Diane Downey & Amy kates
Rs
450.00
Rs
369.00
18%
International Business & Culture
by Kip becker
Rs
295.00
Rs
241.90
18%
New Perspectives In Rural & Agricultural Marketing
by Y. Ramkishen
Rs
425.00
Rs
348.50
18%
Personal Branding
by Peter Montoya
Rs
350.00
Rs
287.00
18%
Become The Brand of Choice
by Jason Hartman
Rs
395.00
Rs
323.90
18%
Project Management for Software Development
by S. Mukherjee
Rs
395.00
Rs
323.90
18%
Logistics & Supply-Chain Management
by Anurag Saxena & kaaushik Sircar
Rs
350.00
Rs
287.00
18%
New Directions in Supply-Chain Management
by Tonya Boone & Ram Ganeshan
Rs
395.00
Rs
323.90
18%
Branding
by Brad VanAuken
Rs
450.00
Rs
369.00
18%
New Pruduct Development
by Michael Brooke & William Mills
Rs
325.00
Rs
266.50
18%
Marketing Service
by Venkata Ramana Vedulla
Rs
395.00
Rs
323.90
15%
Consumer Behavior,9/e
by Schiffman
Rs
450.00
Rs
382.50
15%
Analysis For Strategic Marketing
by Rao
Rs
410.00
Rs
348.50
15%
Marketing Management A South Asian Prespectives13/e
by Kotler
Rs
550.00
Rs
467.50
15%
Consumers Behavior and Managerial Decision Makin,2/e
by Kardes
Rs
225.00
Rs
191.25
15%
Best Practice Cases in Branding, 3/e
by Keller
Rs
360.00
Rs
306.00
15%
Marketing Management : A South Asian Perspectives 12/e
by kotler
Rs
550.00
Rs
467.50
15%
International Marketing Analysis and Export Strategy 3/e
by Onkivist
Rs
495.00
Rs
420.75
15%
The Strrategy and Tactics Of Pricing : A Guide profitable Making 3/e
by Nagle
Rs
325.00
Rs
276.25
10%
18 Brand Astras :Using Brand Abilities as Weapons for CRISP Brand Building
by Jagdeep Kapoor
Rs
250.00
Rs
225.00
10%
24 Brand Mantras : Finding a Place in the Minds and Hearts of Consumer
by NA
Rs
112.00
Rs
100.80
10%
9 Brand Shaastras :Nine Successful Brand strategies to Build Winning Brands
by NA
Rs
195.00
Rs
175.50
10%
Advertising strategy :Creative Tactics From the Outside in
by Tom altstiel and Jean grow
Rs
4716.58
Rs
4244.92
10%
Global Marketing and Advertising :Understanding cultural Paradoxes
by Marieke de Mooij
Rs
4463.68
Rs
4017.31
10%
Effective Advertising : Understanding when ,How and Why Advertising Works
by Gerard J Tellis
Rs
525.00
Rs
472.50
10%
The [un] common sense of advertising : Getting the Basic Right
by Sanjay Tiwari
Rs
575.00
Rs
517.50
10%
International Public relations :Negotiating culture ,Identify and power
by Patricia A Curtin
Rs
5896.78
Rs
5307.10
10%
Public Relation Online :Lasting concepts for Changing Media
by Tom A Kelleher
Rs
2777.68
Rs
2499.91
10%
Todays Public Relations : An Introduction
by robert L Health
Rs
8341.48
Rs
7507.33
10%
Presenting at Conferences.Seminars and Meetings
by Kerry shephard
Rs
495.00
Rs
445.50
10%
Advertising and Promotion :Communication Brands
by Chris Hackely
Rs
7650.00
Rs
6885.00
10%
Communicating Forgiveness
by Vincent R Waldron and Douglass L Kelley
Rs
6739.78
Rs
6065.80
10%
Close Encounters: Communications in Releationships
by Laura K Gurerrero,Peter A Andersen and Walid Afifi
Rs
5475.28
Rs
4927.75
10%
Ethics in Public realtions :Responsible Adovcacy
by Kathy R Fitzapatrick and Carolyn Bronstein
Rs
3114.88
Rs
2803.39
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