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Marketing Communications, 4/E
by P.R. Smith & Jonathan Taylor
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395.00
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355.50
10
Marketing Communications rapidly established itself as an international best-seller and has been listed as a marketing classic by the marketing Society and as a marketing major by the Chartered Institute of Marketing The book is recommended reading for the CIM`s Marketing Communications module in the new Professional Diploma in Marketing. ISBN : 8175542888
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Marketing Communications, 4/e
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