Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Management

Modern Marketing of Services : Principles and Techniques

	Modern Marketing Of Services : Principles And Techniques by J.N. Jain, P.P. Singh
	Price : Rs 1450.00
	Your Price : Rs 1087.50

Modern marketing of services offers key insights into the marketing today. The main theme of marketing of services is to focus attention on the specific questions which must be addressed in designing and implementing successful marekting progrmmes within any service organisations. This book represents an excellent source of information on marketing of services for all students of marketing of services for all students of marketing and marketing managers, administrative and other professional persons.
The text includes many features that enhances students` ability to learn. The language of this book is very lucid, simple and racy. This book provides a comprehensive overview of the development of services marketing theory and management within a highly practical and accessible format. Current issues in areas such as service quality, customer care, internal marketing and relationship markeitng are explored in detail.ISBN-9788189915254

Pages : 472

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

25%

Modern advertising Management: Principles and Techniques
by J.N. Jain, P.P.Singh

Navodaya Vidyalaya Entrance Digest
by J.N. Sharma, T.S. jain

25%

Modern Organisational Behaviour : Principles & Techniques
by Ajay Bhola J.N. Jain

25%

Modern Business Communication: Principles and Techniques
by J.N. Jain, P.P. Singh

25%

Modern Busniess and Corporate Laes: Theory and Practice
by J.N. JAin, P.P. Singh

Books of Similar Interest

15%

Marketing Management 4/e
by Saxena

22%

Uncommon Ground: Dialogues Between Business And Social Leaders
by Rohini Nilekani

Cost and Management Accounting B. Com. Madras 3rd Edition
by S.P. Jain , K.L. Narang

20%

Liberalism And The Communitarian Challenge
by B. N. Ray

Organisational Behaviour BBA 2nd Semester Bharathidasan 3rd Edition
by Shashi K. Gupta , Rosy Walia Jhoshi

Support

Email : support [at] bestbookmart.com

Timing : 10:00 AM to 6:00 PM (Mon-Fri)

Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy

Modern Marketing Of Services : Principles And Techniques

by J.N. Jain, P.P. Singh