My Account
View Cart
Log-in
0
17 years of Excellence
SUBJECTS
ADV. SEARCH
Home
>
Subjects
>
Management
Lateral Marketing : New Techniques For Finding Breakthrough Ideas
by Philip Kotler, Fernando Trias De Bes
Price :
Rs
329.00
Your Price :
Rs
279.65
15
The distinguished Father of marketing bestselling marketing author ephilip kotler pairs with anothe international superstar consultant to introduce a new system for finding breakthrough opportunities lateral marketingit is clear that marketing needs to expand beyond the existing framework vertical segmentation and positioning for generating new product ideas. ISBN : 9788126508587
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Pls. enter your postal pincode.
Pls. enter valid Indian Postal Pincode.
Books by Same Author
18%
Marketing for Hospitality and Tourism, 5/e
by Philip Kotler,John T. Bowen,James C. Makens
10%
Faqs Marketing
by Philip Kotler
22%
Winning Global Markets: How Businesses Invest and Prosper in the World`s High-Growth Cities
by Philip Kotler, Milton Kotler
18%
Marketing Management: A South Asian Perspective, 13/e
by Philip Kotler, Kevin Lane Keller, Abraham Koshy, Mithileswar Jha
18%
Management - II (For GTU)
by Philip Kotler, Lawrence J Gitman , William G. Sullivan, James A. F. Stoner, Arthur J. Keown, Jay Heizer, Alan Muhlemann , Pravin Durai, Raymond M. Brooks
Books of Similar Interest
18%
9 Most Powerful Ways to Improve Your People Skills
by George W.Fotis
13%
Fundamentals of Entrepreneurship Development and Project Management
by Guliani & Gupta
10%
Pocket Money : The essentials of money all the way from cowrie shells to cyber cash
by The Economist Books
Industrial Entrepreneurship Management (U.P)
by B. badhai
10%
Making Strategic Planning Happen
by Neville Lake
Support
Email :
support [at] bestbookmart.com
Timing :
10:00 AM to 6:00 PM (Mon-Fri)
Quick Links
View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy
More Links
Our Subjects
Our Publishers
Powered By