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Having an e-commerce Web site is no longer a competitive advantage”its now a competitive imperative. But constructing a profitable and effective e-commerce site involves much more than simply adding shopping-cart capabilities to an existing Web site. It requires an understanding of rapidly evolving issues and the integration of complex technologies.
Developing e-Commerce Sites leads you step-by-step through the process of building a sophisticated e-commerce Web site. This book brings you up to speed on the latest technologies and shows you how to integrate them into a customized e-commerce site that serves your organizations specific needs. Details and instructions are reinforced by carefully crafted code examples that incorporate empowering technologies. The examples are included on the accompanying CD-ROM.
In addition, the authors describe a complete e-commerce solution, Illustrating system design, user interface, and utility classes. Developing e-Commerce Sites demonstrates actual implementation of the five requisite functions of an e-commerce site: inventory management, profiling, ordering, shipping, and reporting.
With this hook as a guide, technical professionals and managers charged with deploying and e-commerce site will learn the important issues, underlying technologies, and practical skills needed to accomplish this formidable task successfully.
ISBN-9788131706633
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