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Management”Principles, Processes, and Practices is a comprehensive textbook specially designed to meet the needs of MBA and diploma students of management courses.
It discusses both managerial (planning, organizing, leading, and controlling) as well as organizational functions (finance, marketing, operations management, MIS, strategy, and human resources) in detail. The book acquaints the readers with the entire gamut of terms, concepts, and processes of business and organizations. Its coverage includes the varied dimensions and aspects of management”both as a function and as a process. The book is organized into seven sections”management functions and business environment, economic and financial analysis, excelling through people, managerial competencies, creating and delivering customer value, quantitative methods, and operations and technology management. Using an integrated, multi-perspective approach and a jargon-free style, the book would be equally useful to participants of short-term management courses.
ISBN-9780195694451
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Pages : 604
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