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A groundbreaking and game-changing ˜Big Ideas` book in the tradition of Thomas Friedman and Jared Diamond.
Why does it feel as if our most challenging problems today- the worldwide recession, global warming, fast-spreading viruses, terrorism and poverty- aren`t getting solved? What if our brain has limits that prevent it from solving such complex problems? If ancient civilisations collapsed because they, too, hit a cognitive limitation, are we headed for a similar collapse, and if so, can it be prevented? Using historical and modern-day examples, The Watchman`s Rattle describes the cognitive gridlock that sets in when complexity races ahead of the brain`s ability to manage it. Beginning with the Mayans, Khmer and Roman Empires, Costa shows how the tendency to find a quick fix to problems by focusing on symptoms instead of searching for permanent solutions, leads to frightening long-term consequences: Society`s ability to solve its most challenging, intractable problems becomes gridlocked, progress slows and collapse ensues. But, as Costa reveals, there is a growing body of scientific evidence that the human brain can be retrained to comprehend, analyse and resolve massively complex problems. A process of intuitive thinking, which Neuroscientists refer to as ˜insight`. Part history, part social science, part biology, The Watchman`s Rattle is sure to provoke, engage and incite change.ISBN 9780753539781
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Pages : 352
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