My AccountView CartLog-in
0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
Home > Subjects > Others
  Marketing Management (Text And Cases In Indian Context)
 

Marketing Management (Text And Cases In Indian Context)

by K Karunakaran
  Price : Rs 1250.00
  Your Price : Rs 1250.00
Discount
0
In Stock
  Book Summary of Marketing Management (Text And Cases In Indian Context)
Table Of Contents

1. Marketing Management
2. Marketing Environment 3. Market Segmentation
4. Consumer Behaviour, 5. Marketing Research
6. Sales Forecasting
7. Product Planning
8. New Product Development
9. The Concept of Product Life Cycle (PLC)
10. Services Marketing, 11. Pricing Decisions
12. Distribution (Placing)
13. Promotion Mix Decisions,
14. Personal Selling
15. Customer Relationship Management (CRM), 16. Marketing Planning
17. Rural Marketing
18. Consumerism
19. Retail Management
20. Global Marketing
21. Insurance Marketing
22. E- marketing isbn
9788184883411
 


Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books by Same Author
13%
Services Marketing — Text & Cases in Indian Context
by Karunakaran, K.
13%
Market Application and Practice
by Dr. K. Karunakaran
13%
Marketing Management (Text & Cases in Indian Context)
by Karunakaran, K.
13%
Marketing Management
by Dr. K. Karunakaran
10%
Pygmalions and Paranoids in Management
by K. Karunakaran
Books of Similar Interest
10%
SURVEY RESEARCH IN CORPORATE FINANCE
by H. KENT BAKER, J. CLAY SINGLETON AND E. THEODORE VEIT
15%
Computational Heat Transfer
by Yogesh Jaluria, Kenneth E. Torraance, Kenneth E. Torrance joint
10%
The Righteous Life : Selected Writing and Lectures
by Abdul kalam
15%
Yogaratnakar (Sanskrit Text with English Translation)(1-2 Vols)
by P.V. Tewari, Asha Kumari
15%
FRONT END DESIGN TOOL USING VB.NET INCLUDING CRYSTAL REPORTS
by C.KOMALAVALLI
Best Book Mart
Support

Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy
More Links

Our Subjects
Our Publishers

Powered By
CCAvenue
SSL Protection