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  Innovative Marketing Strategy: Balancing Commercial Goal And Corporate Social Responsibility
 

Innovative Marketing Strategy: Balancing Commercial Goal And Corporate Social Responsibility

by Kamal Gupta , V. B Angadi , M. R Das

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  Book Summary of Innovative Marketing Strategy: Balancing Commercial Goal And Corporate Social Responsibility
Table Of Contents

Inaugural Address
Innovative Marketing Strategies “ Rural Perspectives
Balancing Commercial Goal and Corporate Social Responsibility
Innovative Marketing Strategy: Challenges and Opportunities (Background Material of the Seminar)
Evolution in Agricultural Marketing in India
Rural Marketing and Farmer`s Clubs
Tea Marketing is No More a Banerjee Fashionable Slogan in India
Value Chain Finance in Agriculture: Business Opportunities for Financial Institutions
Innovative Marketing Mix Strategies “ A Rural Perspective
Retail Marketing
From Farm-to-Fork “ Some Chaubal Challenges
Down-to-Earth Innovation
Current and Innovative Marketing Strategies for Rural India
Marketing Strategies to Retain Customers for Survival and Growth isbn
9788184885279
 


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