Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Management

	Marketing Whitebook 2013-14 : Decoding Diversity by Business Standrad
	Price : Rs 499.00
	Your Price : Rs 474.05

	India, with its size and heterogeneity, is a highly complex marketplace. It is made up of many polymarkets and micromarkets and diverse consumer groups. What drives buying behaviour among these different groups? What are the new touchpoints? Where are the new opportunities? This ninth edition attempts to answer these questions and decode India`s diversity. ISBN - 9789381425053
	Pages : 308

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books of Similar Interest

22%

The Case of the Bonsai Manager: Lessons for Managers on Intuition
by R. Gopalakrishnan

25%

Cooperative Banking: Encyclopaedia Of Cooperative Management
by Bhatia, Verma, Garg

20%

Fertiliser Industry
by Mittal, D. K.

10%

Gurus on People Management
by Sultan Kermally

15%

Media Organisation Management
by james Redmond, Robert Trager

Support

Email : support [at] bestbookmart.com

Timing : 10:00 AM to 6:00 PM (Mon-Fri)

Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy

Marketing Whitebook 2013-14 : Decoding Diversity