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  Business to Business Market Research : Understanding and Measuring Business Markets
 

Business To Business Market Research : Understanding And Measuring Business Markets

by Ruth Mcneil

  Price : Rs 350.00
  Your Price : Rs 315.00
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  Practical and authoritative, this book is the definitive guide to B2B market research. Talking a clear step-by-step approach it describes and explains the various tools techniques and processes of research that are undertaken entrely within the business sphere. ISBN : 074944770X
 


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