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Telespin : Public Relations Disasters-Inside Stories and Lessons Learnt

	Telespin : Public Relations Disasters-Inside Stories And Lessons Learnt by Gerry Mccusker
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	From the top celebrities who have publicly slated their aponsor`s products to corporate photo-calls that were disasters waiting to happen talespin reveals why PR consultants are so often accused of sexing-up information. As each tale unfolds and spins out of control the perpetrator of shoddy PR practice are exposed. ISBN : 0740444401

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