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Communication for Development and Social Change

	Communication For Development And Social Change by Jan Servaes
	Price : Rs 795.00
	Your Price : Rs 715.50

This volume is first and formost about people and the processes needs to facilitate sharing of knowlade inorder to achieve sustainable development change.It underlines that developemntal communications is based on dialogue,which is necessary to promote people`s participation.The volume follows the two way horizontal models and increasingly makes use of many to many forms of communication to facilitate the understanding of people`s pereptios,media and methods.It aims to give voice to those most affected by the development issues(s) at stake,allowing them to participate directly in defining and implementing solutions and identifying development directions. Contents :IntroductionJan Servaes/ I. Introduction / II. The Theoretical Underpinnings of approaches to Development Communication / III. Communication Policies ,Strategies and Examplars / IV.Special Case HIV/ AIDS Campaigns / V.More Complexity Added :Community Media and Conflict Resolution / Conclusion JAN SERVES Index. ISBN 9780761936091.

Pages : 428