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	Marketing Express, 2Nd Edition by John L. Mariotti
	Price : Rs 99.00
	Your Price : Rs 84.15

Marketing Express in the fast track route to mastering all aspects of marketing it introduces and explains all the key techniques successful marketers use from CRM to brand management and from failsage planning to making the most of technology it is illustrated with examples and lessons from some of the world`s most successful businesses including sony sephora apple zara henkel best buy and walmart and ideas from experts like c.k. prahalad theodore levitt philip kotler david aaker al ries and jack trout. ISBN : 97881265075733

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