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Cases In Entrepreneurship: The Venture Creation Process
by Eric A Morse, Ronald K Mitchell
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Rs
625.00
Your Price :
Rs
562.50
10
Cases in Entrepreneurship is the first book to be based upon a cognitive framework of entrepreneurship. This casebook has been organized based on the following concepts:
- Searching for ideas
- Screening those ideas for business opportunity
- Planning how to exploit the opportunity
- Financing the opportunity
- Setting up / Starting up the business
- Growing the business
- Harvesting the value created in the business
ISBN - 9788178298634
Pages : 448
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