| |
Thinking Design looks at ‘design’ in its broadest sense, not limited to just fashion or fad. It shows how design originates in ‘human need’ which is not only physical but also psychological, socio-cultural, ecological and spiritual. The book calls for broad-based, socially integrated designs with a large global vision. The need of the day, it underlines, is the designing of strategies to offer creative solutions to a variety of subjects rather than providing multiplicity of objects. Exploring the course taken by design during the time of Gandhi and in the following era, the author advocates the need for service- or process-oriented designs in contrast to product-oriented designs. The book also showcases 13 design case studies that have done just that.
The book explores the intricate and multifarious relationship between the design activity and the product in the Indian context, exploring the history of traditional design and its evolution. On one hand it takes the reader through the cultural-roots of design, and, on the other, it also explores new technologies and their applications in design.
A remarkable feature of the book is the way its narrative is enlivened with case studies detailing design inventions, interspersed with tales of Mullah Nasiruddin that provide a tongue-in-cheek take on aspects of design. It is sprinkled with pictures that show the many faces and aspects of design.
This book will be an insightful reference for design professionals, academics and students in institutes conducting research on design and for those in the industrial/technical design departments of Engineering colleges.
ISBN - 9788132103141
|
| |
Pages : 288
|