Best Book Mart - MARKETING RESEARCH, 4/e by Joseph F. Hair 9780071101073

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MARKETING RESEARCH, 4/e

	Marketing Research, 4/E by Joseph F. Hair
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	Taking an application-oriented approach, this title provides students with the tools and skills necessary to solve business problems and exploit business opportunities. It offers coverage of qualitative methods, emphasising on applied research projects as well as cases studies or exercises. ISBN 9780071101073

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