Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Others

Marketing Issues in SMEs: Cases from India

	Marketing Issues In Smes: Cases From India by Neeraj Pandey ,Gaganpreet Singh
	Price : Rs 560.00
	Your Price : Rs 459.20

Small and medium enterprises (SMEs) dominate our market and contribute to almost half of India`s manufacturing output. In spite of this, smaller organizations have often failed to a significant degree due to lack of market understanding of this sector. Marketing Issues in SMEs offers a comprehensive analysis of the challenges faced by SMEs in India, and guides them to develop a coherent understanding of the required marketing strategies to avail better opportunities. This book is a compilation of ten case studies that highlight the entrepreneurial journeys from the real world. The intensive research and rigorous analyses is supported by a lively approach which provides valuable experience to students of marketing and upcoming entrepreneurs.
ISBN - 9788131785058

Pages : 160

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

15%

Ghalib Danger
by Neeraj Pandey

15%

Ghalib Danger
by Neeraj Pandey

20%

IAS Mukhya Pariksha Samanya Addhyan Paper 4 Nitishastra, Satyanishtha Aur Abhiruchi Case Studies Ka Ullakhniye Samavesh
by Atul KrishanRai , Neeraj Bharti , Yogesh Pandey Saurabh Kumar , Dr. Priya Goyal

22%

Ghalib Danger
by Neeraj Pandey

18%

Marketing Issues in SMEs: Cases from India
by Neeraj Pandey ,Gaganpreet Singh

Books of Similar Interest

10%

Contributions to Stochastics
by N.Venugopal

18%

Summer Promises and Other Poems
by Sanil Sachar

10%

ACHIEVING DEVELOPMENT SUCCESS
by AUGUSTIN K. FOSU

10%