Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Others

	Marketing Management Volume 1 by Philip Kotler
	Price : Rs 164.00
	Your Price : Rs 134.48

This books will cater to the needs of the students of IMT-CDL. With its student friendly layout which includes real-world examples and cases, the textbook helps students learn how to create customer, target and segment the market, and build relationships with customers.
Salient Features

• Chapter preview includes summary about the major topics being discussed in the chapter
• Objective outlines helps in understanding the chapter and eases the learning`s
• Real Marketing boxes provide insights into real marketing practices
• Chapter end questions provides clarity of the concepts and will be helpful for students in classroom discussions ISBN - 9788131791660

Pages : 230

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

18%

Kotler On Marketing
by Philip Kotler

15%

Lateral Marketing : New Techniques for Finding Breakthrough Ideas
by Philip Kotler, Fernando Trias De Bes

10%

Social Marketing : Influencing Behaviors for Good
by Philip Kotler, Nancy R lee

18%

Management - II (For GTU)
by Philip Kotler, Lawrence J Gitman , William G. Sullivan, James A. F. Stoner, Arthur J. Keown, Jay Heizer, Alan Muhlemann , Pravin Durai, Raymond M. Brooks

18%

Management II : As per the BE fifth-semester syllabus of the Gujarat Technological University
by Philip Kotler

Books of Similar Interest

Introductory Micro Economics for Class 12
by Sandeep Garg

15%

The Dialectics of the Abstract and the Concrete in Marx`s Capital
by E.V. Ilyenkov

10%

Expert C# 5.0-with the .NET 4.5 Framework
by Mohammad Rahman

Chemistry Of Natural Products, 2nd Edition
by Thomson R.H.

20%

The Care and Feeding of Indigo Children
by Doreen Virtue