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This Text provides extensive knowledge of the principles of management and business communication in two parts. The first part specifically provides insights into the way management is taught and used these days, and the relevance it plays in the modern business environment. The second part emphasizes the role of communication in day to day business and its importance as a tool to drive business.
Salient Features
Extensive coverage of topics like organization, leadership, tools of communication, drafting and different types of communication, which provides effective tips for improving the communication skills.
Question bank at the end of every chapter with probable examination questions for practice.
Use of pedagogical elements like learning objectives,figures,boxes,summary,short-essay-type questions and essay-type questions.
Appendices comprising model questions papers that include short questions and answers for all chapters.
ISBN - 9788131788103
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Pages : 482
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