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	Brand Management by Ranjeet Verma
	Price : Rs 95.00
	Your Price : Rs 88.35

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Brand Management" is one of the most valuable assets that company possesses in the brand that it has created in the competitive business environment. This book focuses on the comprehensive and up-to-date information on the entire branding concept from product planning to various brand management concepts. It enables students and brand managers to understand the techniques to build strong brands. It serves as a good read for MBA students on the fundamentals of brand management.ISBN 9788131806654

Pages : 106

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