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Category Killers: The Retail Revolution and Its Impact on Consumer Culture

	Category Killers: The Retail Revolution And Its Impact On Consumer Culture by Robert Spector
	Price : Rs 1300.00
	Your Price : Rs 1170.00

Book Summary of Category Killers: The Retail Revolution and Its Impact on Consumer Culture
Retail is a dog-eat-dog world - and nobody has cannibalized market share more ruthlessly or influenced consumers, communities and competition around the world more profoundly than "category killers" like Wal-Mart, Toys R Us, and Costco. This book explores how they did it, and what other companies can glean from their strategies. ISBN
9781578519606

Pages : 224

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