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Even seasoned sales people can freeze up when giving a software demo. That`s simply because they let the subject matter get in the way. The fact is : any sales rep, regardless of technical knowledge, can deliver software demos that engage, inform and inspire customers to buy.
Packed with battle-tested techniques you can use right away, 50 Minutes to Better Software Demos shows you how to plan, create and deliver exceptional software demos, no matter how complex the product.
Rich in real-world examples, and presented in clear, easy-to-understand language, 50 Minutes to Better Software Demos is written for anyone who sells, markets, or presents software products. Whether you`re new to technology or a full-blown power-user, you`ll learn how to:
¢ Outline and customize a winning software demo
¢ Prepare your computer in advance for maximum impact
¢ Demo your product and field questions with confidence
¢ Leverage leading Web-conferencing software for remote demosISBN 9788130918174
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