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PUBLIC RELATIONS, ADVERTISING AND MARKETING: MEDIA HANDBOOK OF TECHNICAL TERMS

	Public Relations, Advertising And Marketing: Media Handbook Of Technical Terms by Prabhu Jhingran
	Price : Rs 995.00
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The Media Hand Book of Technical Terms and References for PR & Ad. world is essential to understanding, how the PR/Advertising Media works and how the professionals in to each other. It makes the Media accessible, untangles the jargon & provides the knowledge and confidence to participate in practical activities. The definitions the book are simple, clear, uncomplicated and easy to understand. Technical terms are also explained with the help of diagrams, photographs and illustrations.

ISBN - 9789382518426

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