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  Strategic Management and Entrepreneurship
 

Strategic Management And Entrepreneurship

by Amitabh Nanda, Debidutta Acharya

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  This book titled "Strategic Management and Entrepreneurship" attempts to provide a conceptual view and a comprehensive insight into the basics of corporate strategy and its policy implications. The book has been designed keeping in view the curriculum of strategic management course in various universities in Orissa and is intended for the MBA, BBA, Integrated MBA of Many universities of Orissa.

This book deals with basics of Strategic Management in a Comprehensive but concise manner. We have tried to incorporate real life corporate examples to give a better understanding to the students on the concepts, principles and practices pertaining to Strategic Management. The framework of our book is reinforced by 12 case studies that encompasses the broad spectrum of Strategic Management-Principles and practices.
ISBN - 9788184888881
 


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