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ABOUT THE BOOK:-
Key Book Benefits: - Demystifies design in clear, simple, everyday language that is easy for non-designers and non-marketers to understand - Focuses on the key steps needed to create attractive, easy-to-read marketing and training materials - Emphasizes tips, techniques, and how to avoid expensive mistakes that spell the crucial differences between messages that are read and messages that are ignored - Includes before-and-after project makeovers, worksheets, review questions, and glossaries of new terms appearing in each chapter - Offers bonus templates, worksheets, and more on the companion Web site
About the Author
Roger C. Parker is a noted authority on desktop publishing and newsletter design; he gives seminars throughout the U.S. and Australia. Among the 13 titles (exceeding 750,000 in print) he has written are the first editions of The Makeover Book and Newsletters From the Desktop, the previous four editions of Looking Good in Print, and Roger C. Parker`s One-Minute Designer, and Looking Good in Print, Fifth Edition from Paraglyph Press.ISBN - 9780735622609
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