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STRATEGIC MARKETING (2nd Ed.)

	Strategic Marketing (2Nd Ed.) by Carol H. Anderson, Julian W. Vincze
	Price : Rs 399.00
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	A new integrated approach combines both theory and cases in a single volume for easy reference and evaluation. The authors prepare students to recognize, embrace, and manage change by focusing on higher-level strategic issues and decision making in market .... ISBN : 9788177225730

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