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  Consumer Behaviour
 

Consumer Behaviour

by Ramneek Kapoor , Nnamdi O. Madichie

  Price : Rs 550.00
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  This book aims to discuss consumer behaviour in an easy-to-understand and studentfriendly manner. It is based primarily on the curriculum of Indian universities and institutions, and adequate content coverage has been ensured to make it a complete text as well as reference material on the subject.ISBN 9780071078108
 


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