My Account
View Cart
Log-in
0
17 years of Excellence
SUBJECTS
ADV. SEARCH
Home
>
Subjects
>
Others
Advanced Methods Of Marketing Research
by Bagozzi
Price :
Rs
4173.00
Your Price :
Rs
3338.40
20
Advanced Marketing Research is a companion volume to Richard Bagozzi's Principles of Marketing Research. It is intended for students on advanced marketing research courses at the graduate and postgraduate levels and on executive programs. Topics covered include: * Partial lease squares. * Multivariate statistical models for categorical data. * Cluster analysis in marketing research. * Cojoint analysis. Each chapter begins with a historical development of the topical area before moving on to advanced issues and coverage of latest developments. To aid students learning, questions and exercises are included throughout.ISBN - 9781557865496
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Pls. enter your postal pincode.
Pls. enter valid Indian Postal Pincode.
Books by Same Author
10%
The Social Psychology of Consumer Behaviour
by Richard Bagozzi
20%
Advanced Methods Of Marketing Research
by Bagozzi
Books of Similar Interest
10%
Fuzzy Logic: A Spectrum of Theoretical and Practical Issues
by Paul P. Wang, Da. Ruan, Etienne E. Kerre
10%
Security and Development in India`s Northeast
by DAS, GURDAS
Organic Chemistry: Fundamental Concepts
by V. K. Ahluwalia
7%
Princess Mirror-Belle and the Flying Hor
by Julia Donaldson
10%
In Crocodile Country
by Lalita Das
Support
Email :
support [at] bestbookmart.com
Timing :
10:00 AM to 6:00 PM (Mon-Fri)
Quick Links
View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy
More Links
Our Subjects
Our Publishers
Powered By