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Marketing & Selling Professional Services, 3/e : Practical Approches to practice Development

	Marketing & Selling Professional Services, 3/E : Practical Approches To Practice Development by Patrick Forsyth
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	This fully revised & updated edition of Marketing and selling professional services addresses how to approach marketing and selling in such a sector: hoe to view the necessity for it create a marketing culture to cope with it and then to follow throuugh with professional personal selling. ISBN : 0749442425

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