Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Others

	Strategic Marketing Management: Planning, Implementation And Control 0003 Edition by Colin Gilligan, Richard M. S. Wilson
	Price : Rs 895.00
	Your Price : Rs 760.75

	Contains chapters on `The Nature and Role of Competitive Advantage` and `The Strategic Management of the Expanded Marketing Mix`. This book covers the changing role of marketing, approaches to analysing marketing capability, E-marketing, branding, customer relationship management, relationship management myopia, and the decline of loyalty. ISBN - 9780750659383
	Pages : 867

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

10%

Strategic Marketing Management, 2/e : Planning, Implementation & Control
by Richard M.S. Wilson & Colin Gilligan

15%

Strategic Marketing Management: Planning, Implementation and Control 0003 Edition
by Colin Gilligan, Richard M. S. Wilson

15%

International Marketing: Strategy and Management (Volume 17)
by Colin Gilligan and Martin Hird

Books of Similar Interest

15%

Arun Joshi : The Existentialist Element In His Novels
by Mukteshwar Pandey

15%

Introduction to Dusty Plasma Physics
by A.A Mamun P.K Shukla

15%

Introduction to Information Technology, 3rd ed.
by Rajaraman

18%

The Inscrutable Americans
by Anurag Mathur

20%

The Game
by Strauss, Neil

Support

Email : support [at] bestbookmart.com

Timing : 10:00 AM to 6:00 PM (Mon-Fri)

Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy

Strategic Marketing Management: Planning, Implementation And Control 0003 Edition